We’ve customized our own 404 page, instead of using the generic page that wordpress generates. This is seen when someone follows a URL to a page that no longer exixts, or never existed. We feel like its a fun opportunity for playfulness. 🙂 We change the image, font, colour, gradient, size, animation speed, and style for your site. The menu is not shown on this post but it is directly below on our 404 page.